This past week our timelines have been flooded with several people throwing buckets of freezing cold water over their heads in support of ALS which stands for Amyotrophic Lateral Sclerosis (ALS). It is a rapidly progressive, neuromuscular disease that attacks the motor neurons that transmit electrical impulses from the brain to the voluntary muscles in the body. When they fail to receive messages, the muscles lose strength, atrophy and die.
The average life expectancy after diagnosis is between three to five years and everyone is at risk of getting this disease; no matter what gender, race, age or ethnicity.
As the videos on my Instagram and Facebook become more frequent, I am very intrigued, not so much by the action, but by the reasons why people are doing it. Social media has a great way of spreading a wave of trends across the globe. It is such a powerful force and because of its power we often lose sight of the core mission and vision.
But lately, I’ve been thinking, “I love these videos. They are spreading awareness and highly entertaining in some regards, but…”
:: How many people even know what ALS means ::
:: How many people are actually donating to the cause ::
:: How many are uploading a video just for likes and laughs ::
I was challenged yesterday by my friend Jeff King and to be honest, I don’t even know how I really feel about it. Yeah, of course, I could go through with it and add to the height of excitement or perhaps it’s a reality check that I should get off my ass, do some research and learn more about an illness I know nothing about. Because there are people who are really suffering with ALS and it isn’t something to laugh at. A bucket of ice water thrown onto my body will not help me to understand, even the slightest bit, what an ALS victim realistically goes through. But then I came across this emotional video created by Anthony Carbajal.
I praise him for doing this. Yes, his story is heartbreaking, but it is raw and real. If you didn’t know much about ALS, you do now and now that you know better, girlfriend let’s do better. The ice bucket challenge isn’t my thing, maybe it’s yours, I don’t know and I’m not judging you, but what’s most important is what you choose to do afterwards. Someone started a YouCaring page for Anthony, if you want to donate to him, go ahead and click here or if you are interested in learning more about ALS here and donate here.
Smart women make power moves; let your next move benefit someone else.
Peace & Love,