From Couch to 15K, The Road To The Nike Women’s Run in Toronto


cc-run-crew When Nike asked me to put together a run crew of my very own I was both excited and nervous.  Excited because I knew it would be a fun way to stay motivated on my running journey but also nervous because it was a big commitment and though the run is only 15k, it’s a much longer distance than I’ve been running lately.  Always up for a challenge I accepted and went to sourcing who I wanted in my crew.

The people at Nike promised that anyone able bodied and uninjured could – with the right training – literally go from their couch to completing a 15k run within 10 weeks.  So I decided to put it to the test.  I selected a smattering of my friends and colleagues from a range of levels of physicality and asked them to take up the challenge with me.  Though most were extremely apprehensive (I don’t run. I can’t run. 15, like KILOMETERS?!?!) They all couldn’t deny the opportunity and found ways to make time in their busy schedules to meet with me every Tuesday evening.


Upon sign up they also agreed to not only push themselves with me but also on their own time with a schedule that looks a little something like this in week 4 of our training:

*each box denotes a day of the week*


nike training pdf


As we move into the fourth week of our training it’s amazing to see the progression of my crew.  They’ve all taken up the challenge head on, running on their own or meeting up on their own time, clocking their KM’s and inspiring people within their circles as they do it.


Since Nike has really taken up female athletics as an important part of their mandate it’s incredible to see the excitement unfold real time on the streets.  It’s really cool to be a part of a movement that’s encouraging women to get out there and get active which will only ensure that it’s passed on to our juniors.


If you’re interested in starting your running journey Nike recently teamed up with The Running Room in Liberty Village and is hosting amazing group runs.  Click HERE for more details.

Stay tuned for more updates or follow along on Instagram under the hashtag #ccruncrew




Join Us For The Sunday Social with Grammy Award Winning Artist Melanie Fiona




I will be hosting my first live and interactive ‘Conversation’ with the lovely and extremely talented Melanie Fiona this Sunday at The Boiler House Loft in the Distillery District!

The event will take place over a gorgeous 3 course brunch where guests will dine on some deliciousness and get some inside scoop on what it takes to be a Grammy winning R&B Artist from Canada who has garnered international acclaim.

The brunch will also feature:

Complimentary Face Mapping & Skin Care gifts courtesy of Dermalogica plus gifts from Annabelle Cosmetics.
Flow Water as the official natural spring water sponsor.

For group reservations, please contact: 416-419-4799

Hope to see you there!

A Conversation with Stella Jean


Ritratto Stella Jean - ph Andrea Benedetti


I’ve had my eye on Stella Jean for a while now. You see, as a Canadian born child of Haitian descent, anytime I hear or see others of Haitian or bicultural Haitian descent, I’m excited to learn more about their contribution to different genres such as fashion. When I mentioned to a few industry people that we had the opportunity to interview Stella, the general consensus was that Stella was not only stunning but also one of the most interesting and talented people in fashion today.

Throughout her collections, one can see the beautiful merger of her mother’s Haitian heritage and her father’s Italian heritage as well. In this particular Spring/ Summer 2015 collection, Stella Jean depicts every day Haitian life through her colourful prints while merging the Italian tailoring and fit in her garments.

StellaJean SS2015 140917 (23)

If you’re in Toronto, I encourage you to shop her beautiful collection (her clothes are flying off the racks…no joke) at Holt Renfrew.



Name: Stella Jean

Age: 34

Sign: Gemini

Where did you grow up? 

In Rome.

Where do you currently live?

In Rome.

Did you study design?

No, I didn’t.

How did you get started in design?

At the beginning I worked on the other side of the fence as a model but I quickly realized that my real vocation was being a creative, a designer. Anyway, I do not regret the past as a model because this has also helped to make me who I am today.

I decided to start designing my own label in 2009 and, after being rejected twice, I finally won the Who is On Next? Contest, an international scouting project organized by Vogue Italia and Altaroma.

My passion for fashion comes from the necessity of finding my own expressive language: fashion is my most authentic communications medium through which I have been able to express and resolve the sense of inadequacy which has guided me through the first years of my life.


Does your Haitian / Italian bi-culturality inspire your design aesthetic? If so, how?

My own story, my roots and background have always inspired my work that’s why I decided to materialize my personal experience mixing a shirt of my father, to symbolize the European roots, with Wax pattern prints representing the African roots of Haiti, the native island of my mother, the first independent black republic in the world. When I combined these two elements together I finally had my Wax & Stripes Philosohpy. Telling a true story, totally authentic, for the first time, has been my strength. It’s about stylistic, cultural and social oximorons with an ironic twist, where opposites meet and find their balance between the academic rigour of the Old Continent and the vibrant exuberance of the Creole culture. These are my cornerstones and it seems that has worked.

Stella Jean SS 2015 lookbook  (1) - Copia

When designing your collection, what is your creative process?

Behind my creations, there are no programs, virtual applications or market research, but people. With their gestures, their skilled hands, the threads, the books about history and literature, the social contrasts. I love to talk to people, I like looking at their pictures, I guess the stories of their grandparents and the elderly. That way it comes out a story with details, locations, and clothes. Furthermore, I’m not able to sketch, I didn’t study fashion, so that’s not something about academics but it’s something that starts from the depths of my soul. For me it’s very important to shape and drape the dress directly on the body. Having the body three dimensions we cannot commit only to paper.

Stella Jean SS 2015 lookbook  (6) - Copia


Your Spring / Summer 2015 line is beautiful, feminine and colourful, what was your inspiration for it?

My SS2015 collection is a declaration of intent and confirms my commitment in testifying, sharing and tracing back secular traditions through narrative images. Thanks to my sourcing trip to Haiti with the ITC Ethical Fashion Initiative team, we got in touch with the Haitian tradition of Art Naïf, discovering such a rare treasure of artisanal and skilled handcrafts. The market, acting as social barometers, is where we can meet proud vendors adorned with scarves enhancing femininity. Adding to the hustle and bustle of the market, “tap-tap” buses also have a strong presence in recreating this atmosphere. The “tap-tap”, the traditional means of public transport, is also described as “pop art on wheels”. Adorned with subjects belonging to religious, popular and historical tradition; ironic phrases, proverbs or messages; the tap-tap are painted by artists who attend art schools specialized in tap-tap painting. Donkeys, another important means of transportation and labor, and sugar cane, are also recurring Haitian elements that reappear on prints and hand-painted fabrics, completing the visual landscape of this collection.

Stella Jean SS 2015 lookbook  (5) - Copia

Finish this sentence: a woman should always have the three following things:

A white shirt, sense of humour and memory.


Thank you, Stella, for your time!






Follow Stella Jean:


Instagram & Twitter: @stellajeanltd



link lovin’



Now THAT’s an entrance!

Another crazy week, unfortunately still chill but happy for the sunshine!  Here are some of our favourite post this week:

This print needs to be mine.

Did you watch the Bruce Jenner interview?  Kudos to him for his bravery!  It was interesting to read what one of his wives had to say.

Refinery says you’re removing your makeup wrong.  I’m lucky if I remove it….  The horror.

A new curated craft store on Queen West.


Could you do it?

Loved this post.

What famous women think about female friendship.

Great entrepreneurs and the traits they share.

You are beautiful. 

This beach coverup!

Take me away…..

I love seeing what different people like about cities I love. RAOP has a cool city guide for Vegas and even though I’ve been there a bunch of times her slightly different perspective gave me a bunch of new spots I want to hit up!




Getting Fresh with Joe #contestalert




Joe Fresh has so many of this season’s fashion essentials we couldn’t help but want to collaborate with them.  We’ve created a really fun flash contest for Instagram that will launch tomorrow morning at 10am!


joe fresh 12

We will be giving away a $250.00 gift card to Joe Fresh so you can stock up (this whole outfit only cost $100 – including the jacket!) PLUS three of our favourite Coco & Cowe items.

Log onto our Instagram tomorrow (HERE) for full contest details.

*contest open to Canadian residents only…  womps*

Good luck!



photos by Eva Rosalia



Contact Coco & Cowe