books

#GIRLBOSS, Sophia Amoruso

 

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I still remember the first thing I bought from Nasty Gal. It was a hippy kimono style robe-y coat thing right after Lissa put me onto the site. I instantly fell for everything about it and though I haven’t bought a ton from them, it was one of my first online purchases.

 

Nasty Gal was created by, Sophia Amoruso, who, on paper may not initially stack up to her contemporaries. A college dropout who suffers from ADD and an aversion to rules, Sophia has quickly become one of those phenoms that we all look to with wonder. She went from being fired from selling Prada pumps to being the CEO of a company now worth more than 100 million dollars in just eight short years, a poster child for the American Dream….

 

But this book isn’t simply a quick fixer that tells you how to ‘think’ things into your life.

 

“If I, and this book, have anything to prove, it’s that when you believe in yourself, other people will believe in you, too.”

 

#GIRLBOSS is a self-help book that I can really dig. It’s a no nonsense look into the world of being a business owner that while it has a positive spin it never strays far from the cold, hard realities of how hard it really is.

 

“I was still ADD, but found that running my own company meant that every single day, if not every hour, there was some sort of new challenge to tackle, a new problem to solve, and there was no time to linger on anything, let alone get bored. “

 

NastyGal had modest beginnings.   It was first an ebay outlet that sold vintage that Sophia handpicked at vintage shops in her neighborhood. She took her own pictures, got her friends to model and wrote her own descriptive copy. She quickly learned what sold and what didn’t, what angles worked better for photos and mastered the art of the thumbnail (what pic will entice the customer to click?)

 

After becoming the ebay queen (and upsetting some internet trolly sellers along the way), Sophia decided it was high time to set out on her own and open her own online shop independent of any other host. She pooled her resources, designed it herself and launched NastyGal.com

 

Figure out what you love doing and don’t suck at, then try to figure out how to make a living at doing that!

 

Sophia is a prime example of how you can create the life you want to live by doing some serious hard work, having some great ideas and sticking to your vision. What I like most about this book is that at no point does Sophia sugar coat things, owning a business is crazy hard. There are so many moving parts and success doesn’t come just because you’ve opened the doors. In fact 8 out of 10 businesses fail in the first 18 months, so though it seems like it’s a super easy thing to start your own business and reap the benefits of instant success, this book is a reminder that it just doesn’t work that way, while still giving the reader tons of advice and tools on how to become a strong #girlboss.

 

“It had long since come to my attention that people of accomplishment rarely sat back and let things happen to them. They went out and happened to things.”

Leonardo da Vinci

 

Highly recommend #GIRLBOSS as a great read to ring in the New Year.

Check out more HERE

 

xx,

 

[coco]

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